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TwentyCi

TwentyCi

TwentyCi is a homemover and buyhavioural data agency. We deliver strategic data, insight and engagement solutions to a wide range of brands and agencies.
Strategic Data
Intelligent Insights
Engagement Solutions
News & Posts
Demand on the Rise Fuelling Property Market Boost
TwentyCi analysts have been closely monitoring demand levels in the owner-occupied residential property market and are pleased to report a positive upward trend. 
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Attention Retailers! Discover Valuable Customers with TwentyCi’s Planning Application Data
At the core of the TwentyCi offering is our homeowner and homemover data. 
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Are Homeowners Still Eyeing Up The Countryside?
Back in 2020, we published this post exploring the sudden spike in homeowners looking to move away from urban areas to the countryside.
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Homemover Pulse: UK Property Market January 2023
Welcome to our January 2023 Homemover Pulse where we take the pulse of the present UK property market and give a snapshot of current homemover activity.
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Non-movers: How Can Retailers Target People Frustrated by a Fallen-Through House Sale?
When there’s turmoil in the property market retailers who target homeowners, homebuyers and homemovers feel the impact too. 
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UK Property Market Update - July
July’s figures continue to demonstrate that the owner-occupied sector appears to be largely detached from the woes that are befalling the wider economy
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Has the Post-Pandemic Spending Bubble Burst?
The British Retail Consortium (BRC) has released the latest retail spending figures for May, and it makes for glum reading with YoY sales down by 1.1%.
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Homemover Pulse - February 2022
Welcome to our February Homemover Pulse where we take the pulse of the UK property market and give a snapshot of current homemover activity. 
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A Bridge Over Troubled Waters
Are we enjoying the calm before the storm?
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Retail Emergency? Dial Homemovers for Rescue
For many in retail, there is undoubtedly a further sense of foreboding with sales having fallen for the fifth month in a row in September, with people spending less in shops despite Covid restrictions easing throughout the summer.
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Will Santa be Bringing You a New House for Christmas? Unless You Were Under Offer in August, it's Unlikely!
As we enter the last quarter of 2021, a year some would sooner forget, many thoughts turn to Christmas and what that might hold for us all this time around. We've also already seen the first stories of “when do you need to get your house on the market by to find a new home for Christmas?”.
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The Party Appears to be Coming to an End
We’ve already seen homemovers peak in June with 213,000 property transactions – nearly 100% higher than historic norms
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The Boom of Homemovers and How Retailers Can Take Advantage
The property market is undoubtedly the most active it has been for as long as most of us can remember, and this is presenting challenges for the industry in terms of supply and moreover, the struggle to process transactions at anything like a normal pace.
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Where have the Sales Agreed Come From? The Growth/Share Edition - Part 1
We have widely reported the recent insatiable demand for property brought about by a combination of pent-up demand from the pandemic, stamp duty holidays and the underlying strength of the economy, or at least the strength of the sections of the economy that are able to buy property.   
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The Volume of the Most Valuable Consumers in the UK is Increasing
Unless you're new to our pages, you'll already know that a homemover is the most valuable consumer group on the planet during the period of moving.
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Shopper Numbers Still Almost 30% Below Pre-Pandemic Levels
The BBC reported this week that shopper numbers are still almost 30% below the pre-pandemic levels in 2019.    
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The Value of 530,000 Homemovers in Q1 2021
With Retail sales in 2020 at their worst level in 25 years there is a silver lining for those retailers who attract sales from homemovers
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The Return of the Catalogue
We have seen non-essential retail stores closed for a significant proportion of 2020, and this has left retailers with a challenge on how they can promote their often-vast product ranges to their existing and potential customers.
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Can Homemovers Save Christmas for Retailers?
Retailers are now facing a challenging month and of course, November and December are key trading months that for some can make or break what has already been a difficult year.
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TwentyCi Property & Homemover Report: The Pandemic Edition
Welcome to the latest edition of the TwentyCi Property & Homemover Report, providing a comprehensive review of the UK property market, created from the most robust property change sources available.
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Hope is not a Strategy
The most recent update on retail sales from the KPMG-BRC monitor highlighted how physical stores continue to struggle despite the post lockdown retail sales rise.
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Three Reasons To Be Cheerful
Having been robbed of the April and May Bank Holidays due to lockdown we can be forgiven for a sense of heady excitement at the prospect of a 3-day weekend and respite from a work from home next Monday.
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Withstanding a footfall crisis
Given everything we are hearing in the news, the confidence of customers is at an all-time low and when uncertainty dents consumer activity and footfall declines, it is essential to take decisive action with your marketing engagement plans.
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Who Are the Most Valuable Consumers in the UK?
Lottery winners, hedge fund managers, entertainers?
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Stamp Duty Holiday – a Retailers Bonanza
The announcement of a Stamp Duty holiday in England & Northern Ireland on properties up to £500,000 until the end of March 2021 will deliver a significant boost to the retail sector.
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Why More Homeowners Are Eyeing the Countryside
The current upheaval the world is facing today has not only caused lasting impacts on the way people work, but also how they live and their future choices of where they want to reside.
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Alternatives to PPC for Marketing in a Post Lockdown World
Lockdown has delivered an uplift for online retailers that no channel promotion could ever provide. Every sector and category has seen all of their Black Friday and Christmas Day peaks arrive every day for a sustained period.
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The 3 Significant Opportunities for Retail Marketers to Generate Immediate Results
Retailers are now beginning to find their feet with adapted store safety procedures whilst customers are starting to become used to the different protocols. In spite of the introduction of safety screens and sanitisation processes, footfall is undoubtedly distinctly lower than prior to lockdown.
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Overcoming the Footfall Crisis in Retail
A recent survey by Dynata* found that only 10% of people planned to visit a non-essential retailer when they re-opened. A third said that they intended to go, but not straight away while another third said they would not return “for some time”.
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The Importance of Furniture Retailers Prioritising Their Marketing Right Now
According to Springboard* retail footfall in England increased by 45% last week as the latest round of lockdown easing took effect. However, with the year on year drop an eye watering 54%, prioritising marketing to attract those customers with the propensity to spend is essential.
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